Luxury items? Doing fine thank you. A recent survey by consulting firm PonteEstratégia revealed that middle class Brazilians(earning R$1,500-R$5,000 per month) spend 30% to 60% of their income on luxury items. On the same note, GFK institute and MCF consultancy announced that the luxury market in Brazil will grow more than the economy as a whole; 23%Continue reading “A country of “Nouveaux Riches” .. yet Brazil is 3rd income inequality”
Tag Archives: Brazil
Informal economy represents 18% of GDP in Brazil
Heavy taxes and a lot of bureaucracy. Those are the thoughts that came to my mind when I saw the latest FGV estimate; Brazil’s informal economy is R$578bn, or the equivalent to Argentina’s total GDP. The good news is that although sizeable, the statistic reveals a more formalized economy than in 2003, when 23% of GDP was estimated to be informal.
Another fund to invest in Brazil. This time it is Allianz’s
Allianz Group, one of the leading global services providers in insurance and asset management, announced a new fund to be invested in its majority towards Brazil, and nearly one third of the fund may be invested in other Latin American and international companies, provided they generate a significant proportion of their sales and earnings in Brazil. TheContinue reading “Another fund to invest in Brazil. This time it is Allianz’s”
Brazil in The Economist: BRICs v Facebook; Real 31% overvalued per Big Mac Index; Samba Hackers
The Economist writes about Facebook going over 500 million users, comparing the social network to states like Brazil, India, China and the United States. Viewed this way, Brazil is still bigger than Twitter, but smaller than Facebook or Myspace. But, why would one really view it this way? Still it may provide food for thoughtContinue reading “Brazil in The Economist: BRICs v Facebook; Real 31% overvalued per Big Mac Index; Samba Hackers”
How is Brazil, the brand, doing?
How is Brazil, the brand, doing? The economy is doing well, international magazines such as The Economist, The Wall Street Journal have dedicated a lot of space to Brazil. But is the brand Brazil a positive one? Does it attract business and tourists? Martin Sorrell, one of the most important man in world advertising, gave anContinue reading “How is Brazil, the brand, doing?”
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