A partnership between the Brazilian Association of Pharma Chemicals and Pharmaceutical Raw Material (Abiquif) and Apex-Brazil plans to advance the internationalization of the industry and increase exports of their products. The plan is to invest over three million dollars in promotion abroad during 2012. The agenda includes going to international fairs, business meetings and businessContinue reading “Good news on the internationalization of Brazilian pharmaceutical”
Category Archives: Business
Colombian equity fund getting to Europe. A lesson to Brazilians
Citywire today brings the news that Colombian asset manager Bolsa y Renta (ByR), has brought its “flagship domestic equity offering” to Europe in response to growing demand among institutional investors for local country specialists. The group says it is the first to offer singular access to Latin America’s fourth largest economy in Ucits form. Now, I wonder: Colombians did aContinue reading “Colombian equity fund getting to Europe. A lesson to Brazilians”
Keep walking, Brazil
2011 was a good year for Brazilian advertising. Among some very interesting campaigns, it is worth mentioning NeoGamaBBH’s for Johnnie Walker. It was the first time that the famous whisky house produced a campaign exclusively for a country. The interest of Johnnie Walker is Brazil is justified. Their products consumption in Brazil hit a record ofContinue reading “Keep walking, Brazil”
Brazilian Industrias Romi acquires 3rd factory in Italy
Industrias Romi SA, leader in machinery and equipment, announced the acquisition of Italian company Fertigungssysteme Burkhardt + Weber GmbH for 20.5 million euros. This will be Romi’s third factory in Italy. “This acquisition will complement the business of the Romi machine tool division, which accounts for about 65% of our revenue,” said to Jornal Valor, LivaldoContinue reading “Brazilian Industrias Romi acquires 3rd factory in Italy”
L’Oréal’s lab in Rio
L’Oréal will invest 70 million reais in a research and innovation facility on the island of Bom Jesus, in Rio de Janeiro. Emerging markets focus The laboratory will intensify the development of products adapted to the Brazilian and Latin American markets. With an annual turnover of 19.5 billion euros in 2010, L’Oréal is the world leaderContinue reading “L’Oréal’s lab in Rio”