A partnership between the Brazilian Association of Pharma Chemicals and Pharmaceutical Raw Material (Abiquif) and Apex-Brazil plans to advance the internationalization of the industry and increase exports of their products. The plan is to invest over three million dollars in promotion abroad during 2012. The agenda includes going to international fairs, business meetings and businessContinue reading “Good news on the internationalization of Brazilian pharmaceutical”
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Brazilian pharma targets internationalization
Brazilian pharmaceutical companies announce plans of internationalization. Latin America is primary target. The idea is to build partnerships, license and distribute branded products, but investment of investing in green field abroad is also a possibility. This is the case Hypermarcas, that has in the second half of this year begins to develop a plan for growthContinue reading “Brazilian pharma targets internationalization”