Category Archives: Event

State reform and the privatization of a Brazilian champion: the case of Vale

Privatization is a controversial subject in Brazil. It has been so for a while. After the Petrobras scandals, the interest of the public role in the economy remains active. Vale is an historical case. Privatized in 1997, the company has evolved … Continue reading

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Brazil on the World Economic History Congress (Kyoto 2015)

Economic historians from around the world met in Kyoto from 3 to 7 of August. As a major event, it is a good thermometer on what is driving the attention of the academic community. How did Brazil do? Taking an objective … Continue reading

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Itau’s econometric model on the FIFA World Cup

Serious economists don’t think exclusively about money and business.. they also use their skills and knowledge to fun stuff as answering the question: what team has more chances to win the FIFA World Cup. Itau’s team of economists created a … Continue reading

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The World Cup and the Brazil brand

The FIFA World Cup in Brazil comes with great expectation. Will it help Brazil improve its country brand? Will it enhance the perception of the country internationally?  We are curious to know what the impact will be. Aren’t you? Answer the … Continue reading

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How difficult is it to hire in Brazil? The EDF view

A room full of lawyers and business executives gathered in Paris to discuss protectionism in Brazil.  Heavy weights companies like EDF, SAFRAN and Credit Agricole among others, brought their experience in day-to-day issues. Guillaume de FORCEVILLE, new markets director of … Continue reading

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Understanding Rio as an investment case. Notes on demographics

Rio got the attention of French business community. Multinationals joined start-ups, lawyers and strategy consultants in a rainy Parisian morning at the sumptuous Brazilian Embassy to listen to Rio Negocios and Ernst & Young talk about the next Olympic city. Upcoming events proxy investment … Continue reading

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What has to be done for Rio to top London Olympics?

London was considered for some one of the best olympic games ever for its smooth delivery. Rio de Janeiro received  the olympic flag and is officially the Olympic city… in other words: it is already under scrutiny. Both cities are metropolitan … Continue reading

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