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Tag Archives: Marketing
Colombian equity fund getting to Europe. A lesson to Brazilians
Citywire today brings the news that Colombian asset manager Bolsa y Renta (ByR), has brought its “flagship domestic equity offering” to Europe in response to growing demand among institutional investors for local country specialists. The group says it is the first to offer singular access … Continue reading
Posted in Business, Culture
Tagged ByR, Citywire, Colombia, internationalization, Marketing
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Keep walking, Brazil
2011 was a good year for Brazilian advertising. Among some very interesting campaigns, it is worth mentioning NeoGamaBBH’s for Johnnie Walker. It was the first time that the famous whisky house produced a campaign exclusively for a country. The interest of … Continue reading
Posted in Business, Culture
Tagged Facebook, Gladiator, Gorgeous, Johnnie Walker, Marketing, NeogamaBBH, The Mill, Zohar International
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Direct marketing awards in Brazil unveils best strategies
Brazil is the Latin America’s country that has presented in recent years the highest rate of growth in the market of the direct marketing. And one more time surpasses the expectations and proves the forecasts growth of the sector. With … Continue reading
Posted in Business
Tagged Abemd, Aims at, Allianz, Audi, Bread of Sugar, Citibank, Credicard, Direct marketing, Dupont, Fiat, Ford, HP, IBM, Itau Unibanco, Magazine Luiza, Marketing, McDonald’s, Nextel, OI, Pepsi, Peugeot, Sky, Souza Cruz, SulAmérica, TAM, Telephonic, Volkswagen, Whirlpool, Woman editor April
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