The expansion of the fashion industry is a good sign of the change in the profile of the Brazilian consumer. Wealthier, this consumer can now afford the international brands. Lacoste. The French fashion label targets to double its activities in Brazil by 2012. Lacoste plans to grow between 30% and 35% this year in Brazil –Continue reading “Lacoste makes Brazil a priority”
Category Archives: Business
French Apax Partners comes to the tropics
Brazilian IT company TIVIT announced that French private equity company Apax Partners acquired 54% of the company’s shares. The total acquisition price for the equity stake will be approximately $890 m, amounting to an EV of $ 945 m. According to Luiz Azevedo, analyst of Bradesco Corretora, the price paid for the stake was R$18.1,Continue reading “French Apax Partners comes to the tropics”
Brazil as a mediator or swing vote in security issues
This article asks whether Brazil will increasingly become a mediator or swing vote in important security issues like nuclear non proliferation because of its increasing economic clout, among other reasons. The future of non-proliferation An awkward guest-list Apr 29th 2010 From The Economist print edition The United States cannot count on a warm response, evenContinue reading “Brazil as a mediator or swing vote in security issues”
Current Status of BRICs
This article in The Economist was published at the same time as the 2nd meeting of the BRIC nations in Brasilia. The article raises an interesting question of how cohesive the BRIC nations are beyond the original economic categorization. The BRICs The trillion-dollar club Brazil, Russia, India and China matter individually. But does it makeContinue reading “Current Status of BRICs”
French retailer Carrefour plans new acquisitions in Brazil
Carrefour has two good reasons to invest in Brazil. First, sales in existing stores for a year went up 10%. Second, competition with local group Pão de Açucar, to whom the French group lost the lead in 2009 in the ranking of the Brazilian Supermarket Association. According to Jornal Valor, Brazil increased its stake inContinue reading “French retailer Carrefour plans new acquisitions in Brazil”
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