High quality (cheap) cotton? Brazilian fashion prefer Peru to China

Brazilian brands such as VR Menswear, Ellus, TNG and Richards are following a path already trodden by international brands like Armani, Lacoste, Polo Ralph Lauren: outsourcing from Peru. Mercosur: import tax waiver Brazilians are benefiting from a Mercosur free trade agreement which waives import taxes from Peruvian textile goods. Same merchandise from China is taxed 35%. According to Jornal Valor, in 2009,Continue reading “High quality (cheap) cotton? Brazilian fashion prefer Peru to China”

Lacoste makes Brazil a priority

The expansion of the fashion industry is a good sign of the change in the profile of the Brazilian consumer. Wealthier, this consumer can now afford the international brands. Lacoste.  The French fashion label targets to double its activities in Brazil by 2012. Lacoste plans to grow between 30% and 35% this year in Brazil –Continue reading “Lacoste makes Brazil a priority”