Monthly Archives: April 2011

Brazil’s Election

The Economist’s coverage of the Rouseff-Serra election indicates some of the electoral fault lines within this major BRIC country. “That voters who turned away from Ms Rousseff chose Ms Silva is bad news for Mr Serra’s centrist Party of Brazilian … Continue reading

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Brazil Summit in NYC

Last Monday (April 18th), the New York Harvard Club organized a Brazil Summit in a hotel in Midtown NYC. I was representing ESCP Europe at the United Nations so I couldn’t join it. However, a Forbes journalist made a descriptive article about … Continue reading

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Brazilian banks mergers: BTG Pactual partners with SMBC and Itau buys stake in Carrefour Bank

In the past days, Brazilian banks mergers hit the news. First, it was Banco do Brasil, acting according to its internationalization strategy, just acquired another bank in Argentina. Now, BTG Pactual, an independent investment bank in Brazil, signed a memorandum of … Continue reading

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The Washington Post says “JBS dominates world beef industry from farm to fork”

Quite interesting to see a prestigious newspaper such as the Washington Post to dedicate an extensive article to Brazilian company JBS. It starts like this.. ” The founder, who began by slaughtering one or two head a day in 1953, raises … Continue reading

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Thank you Janar

I’d like to thank my fellow blogger Janar Wasito for his contribution to Brazil Global. When I first started this blog, I was writing my thesis about the internationalization of Vale, the mining company and wanted to ruminate about everything … Continue reading

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Final Post

Today, there was a suggestion that I not post on this blog, a suggestion that I will follow. In my previous post, I was talking about this comment (April 16): “Ahh yes, the “famous” The Economist. I Wonder when “westerners” … Continue reading

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Being Brazilian cool: the Havaianas style

Not many Brazilian brands have succeeded internationally. We are still learning how to market our style and values internationally. In this context (and as an Eastern token for our readers) Havaianas stand as an interesting case. An everyday shoe turned … Continue reading

Posted in Brazil, Culture, Life | Tagged , | 5 Comments